Weddings. Job promotions. News articles. Facebook thinks it knows what the best stories are to drop in your news feed. But some users might want to see things their own way.
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Searching Google is a quick way to find information, but more advanced functions can help users find more helpful information faster.
Your web startup needs to cut through the clutter and reel in customers, and search engine optimization (SEO) can be just the ticket. SEO helps improve your search rankings so your website shows up higher on Google, Yahoo and other popular search engines. "SEO is really [fundamental]. It should be a line item when you're developing your website," says Greg Bozigian, founder and chief media officer of new media marketing company Visionary View.