EFTel Limited (ASX: EFT) will soon be expanding its business interests, branching out into Search Engine Optimisation (SEO) and Search Engine Marketing (SEM).
The company will be offering a range of Online Marketing plans to companies through its dedicated business division, EFTel Corporate.
The services will be managed through online marketing firm Adam Davis Internet Marketing.
SEM is meant to ensure companies achieve high rankings in online search results such as Google searches through keyword research and the judicious use of adwords.