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Effective product development will help Melbourne IT turnaround: CEO

Developing domain and hosting products that people want rather than pumping out offerings for the sake of it will help Melbourne IT’s (ASX: MLB) turnaround, according to CEO Martin Mercer.
Melbourne IT CEO wants company to become a sales and marketing business

Melbourne IT (ASX:MLB) CEO Martin Mercer said today at the company’s AGM in Melbourne that he wants to turn the organisation from a “product-led, technology oriented” business into a sales and marketing business.

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