IT consumerization: It's biblical!
Once upon a time, IT said unto select employees (in biblical tones): "Thou lucky employee, thou shalt have this very expensive cellphone (sign here) and thou shalt want no other. Go forth and communicate," adding, "and, lo, thou shalt also have this very expensive laptop (sign here as well) and thou better not break it, buster. Now, go forth and lug it around the country and give presentations and whatever else it is you do. Begone."