google/yahoo search advertising deal - News, Features, and Slideshows

News

• Google calls off search advertising deal with Yahoo

  Google Wednesday announced that it is ending its effort to forge a search advertising partnership with Yahoo.

• WSJ: Yahoo, Google revise plan

  Yahoo and Google have revised the terms of their search advertising deal to ease concerns that have stalled its approval by the US Department of Justice, according to a report on the Wall Street Journal's Web site on Monday.

• WSJ: Google and Yahoo may call the whole thing off

  As the U.S. Department of Justice prolongs its review of their search advertising deal, Google and Yahoo lean further toward scrapping their plans, The Wall Street Journal reported Friday.

• Lawmakers call on DOJ to approve Google-Yahoo deal

  A group of 11 members of the US House of Representatives has called for the Department of Justice to approve a proposed advertising deal between Google and Yahoo.

• Yahoo aims to squelch advertiser angst over Google deal

  Yahoo Tuesday announced that it is forming a Digital Advisory Council to help answer questions about its proposed search advertising deal with Google and other online ad issues. The council will include executives from firms that advertise on Google's Web pages.

• Google defends Yahoo ad deal amid criticism

  Google has stepped up its defense of its proposed advertising deal with competitor Yahoo amid calls for the U.S. Department of Justice to investigate the agreement.

• Google pipes up to defend search advertising deal with Yahoo

  Google Tuesday ramped up its defense of a proposed search advertising deal with Yahoo by moving to debunk the assertions of some critics that the joint effort will boost the cost of advertising.

• EU watchdogs to investigate Google-Yahoo agreement

  The proposed joint venture between search engine giants Google and Yahoo will be investigated by European Union watchdogs.

• Big advertisers protest Google-Yahoo search deal

  The Association of National Advertisers has called on the US Department of Justice to reject a planned point search advertising program by Google and Yahoo.

• Report: DOJ hires antitrust expert in Google/Yahoo probe

  The U.S. Department of Justice has hired a high-profile antitrust attorney to help it review, and possibly challenge, Yahoo's agreement to outsource part of its search advertising business to Google, The Wall Street Journal reported Tuesday.

• Advertisers protest Google-Yahoo search advertising deal

  A trade group that represents large national advertisers like Ford Motor Co., Sara Lee, Wal-Mart and PepsiCo has sent a letter to the US Department of Justice objecting to a proposed Google-Yahoo search partnership.