Although Australian startup Bluedot Innovation counts SMBs among its customers, co-founder Filip Eldic said the intention has always been to develop a cloud platform that could location services to enterprises.
As organisations seek to leverage the vast amounts of data they collect to better inform their business decisions, the use of location-related data has increasingly spread beyond dedicated geospatial teams and into the broader enterprise, according to Nathan Bennett.
With an estimated 800 million new Wi-Fi-enabled devices entering the mobile market each year, new Wi-Fi networks are emerging to connect businesses and users inside public venues ranging from malls and airports to hotels, schools and universities.