Apple's decision to cater to Watch buyers with reservation-only sales and personalized in-store appointments worried one retail analyst, who wondered whether it signals a sea change in how the Cupertino, Calif. company leverages its nearly 450 outlets.
Microsoft's strategy in giving away one-year Office 365 subscriptions to many of its tablet- and notebook-making partners is all about matching not just the price but also the functionality of Chromebooks and cheap Android tablets, an analyst said today.
Apple sold a record 5.75 million Macs in the quarter that ended December 31, an increase of 19 per cent that beat the overall industry by a wide margin, according to IDC.
U.S. retailers will mark down Apple's iPad with steep discounts this Black Friday, according to store circulars and a retail analyst.
Apple today added a new entry-level iMac to its line, pricing it 15% lower than the previous cheapest model but dramatically scaling back the all-in-one's performance/
While Google and Microsoft are using large amounts of free cloud storage to sell inexpensive consumer notebooks, Apple has stood above the fray.
Chromebooks had a very good year, according to retailer Amazon.com and industry analysts. And that's bad news for Microsoft.