nielsen - News, Features, and Slideshows

News

  • High-tech toys top of Black Friday shoppers' lists

    If the latest survey from Nielsen holds water, you can expect to see a lot of <a href="http://www.networkworld.com/slideshows/2010/061510-smartphone-history.html">smartphones</a>, tablets and other <a href="http://www.networkworld.com/slideshows/2011/112111-cool-yule-tools.html">popular devices under the Christmas tree</a> this year.

  • Tech arguments: iOS vs. Android vs. BlackBerry OS vs. Windows Phone

    Right now the mobile operating system wars have only two main combatants: <a href="http://www.networkworld.com/slideshows/2009/060309-apple-quiz.html">Apple</a>'s iOS and Google's <a href="http://www.networkworld.com/news/2010/110910-google-android-useful-resources-smartphones.html">Android</a>.

  • Steve Jobs bio debuts at No. 1 spot on bestseller lists

    Steve Jobs, the only bio ever authorized by the iconic CEO, led bestseller lists on its release. (Image: Simon &amp; Schuster.) The biography of Apple co-founder and former CEO Steve Jobs debuted today at the top of both Amazon's and Barnes &amp; Nobles' bestseller lists.

  • Android adoption accelerates, says Nielsen

    Google's Android mobile operating system is still steadily expanding its share of the U.S. smartphone market, as industry watcher Nielsen reports that 43% of American smartphone subscribers use Android-based devices.

  • Nielsen: Android grows, RIM draws attention

    Google's Android OS continues to gain on both Apple iOS and Research In Motion's BlackBerry platform in the growing US smartphone market, but often stodgy RIM is on the wish lists of some cutting-edge buyers, according to the Nielsen research company.

  • Android apps double Web use

    The question of whether Android users really value mobile applications has been answered in the affirmative, according to a new Nielsen report.

  • Smartphone data plans: How to keep bandwidth usage in check

    I love my hometown of San Francisco. Great weather, great views, great food. But terrible radio. So when I'm driving, I've developed the habit of tuning into Pandora on an iPhone that I link to my car radio. Like a lot of other AT&amp;T customers, I've been moved from my unlimited data plan to measured service. Yes, that was my choice, but what has the metered plan done to my music habit? And does that mean I made a mistake?

  • Social media shares more marketing budget: Survey

    A new survey indicates more traditional business marketing money is being spent on social media activities, including using the public services to build customer relationships, not just to drum up publicity.

  • Tablets replacing laptops and eReaders

    New survey results from Nielsen show that users are ditching their laptops, abandoning their ereaders, and leaving their MP3 players behind. For a large, and growing segment of the population, the tablet is the new primary computing and entertainment device.

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